About
Dear diary, this is who I am.
My name is Kira Khoroshilova, and I'm the founder of Diary Of An SEO, a global search agency born out of a simple need: to do excellent work for our clients and help them expand beyond their borders.
A message from our founder
Why Diary of an SEO exists.
SEO without cultural understanding is a waste of time. You can rank first for everything and still never connect with the people you're trying to reach.
Kira Khoroshilova, CEO & Founder
Going global is a big step, and it's natural to feel apprehensive about it. But with the right help, expansion can be smooth as butter. We research high-yield markets for your industry and build expansion strategies that get your website found for the terms you want, in the countries you want.
It's about understanding the cultural nuances, linguistic differences and regional perceptions that drive search behaviour. Our expertise lies in helping businesses expand into new markets and truly connect with audiences, not just rank in front of them. That's what separates us from every other SEO agency.
What makes us different
Four things we won't compromise on.
International by default
We think in markets and languages, not just keywords.
AI search, not just Google
We optimise for the assistants your buyers already use.
Revenue over rankings
Every report ends with enquiries and sales by country.
Honest, in public
The Diary shares what works and what doesn't.
Credentials
Seen, heard and accredited.
Member of the Chartered Institute of Marketing. Featured at SEO Mastery Summit, We Make Future and Athens SEO, and on podcasts on Apple Podcasts and Spotify.