best international expansion agency

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We bring global traffic
and turn it into revenue.

Your buyers are asking AI who to trust, in every country and every language. We make sure the answer is you. International SEO and AI search visibility from the people who know how each market really searches.

As seen in

  • SEO Mastery Summit
  • IMG Courses (Internet Marketing Gold)
  • Athens SEO
  • We Make Future
  • Apple Podcasts
  • Spotify
  • The Chartered Institute of Marketing (CIM)
  • Legiit

What we do

Five services. One proven framework.

THE FRAMEWORK

International SEO: the 6 step global expansion framework

Every international project follows the same six steps, so you always know what is happening, what comes next and why.

Start at step 01
  1. 01

    Market research

    Find the countries and keywords with real demand before you spend.

  2. 02

    Technical audit

    Fix whatever stops search engines crawling and understanding each market version of your site.

  3. 03

    Site structure

    Set up the right URLs, hreflang and navigation for every country and language.

  4. 04

    Localised content

    Pages written for how each market actually searches, not just translated.

  5. 05

    Authority & PR

    Earn links and mentions in each market's own press, blogs and directories.

  6. 06

    Track & convert

    Measure enquiries by country and keep improving what turns visits into revenue.

We're not the cheapest option, and we don't try to be. You're paying for clear communication, honest advice and work that drives revenue, and we explain every cost so you know exactly where your money goes.

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Why Diary of an SEO

“Great results. Great people to work with.”

Clients choose us for the revenue, and stay because we're a pleasure to work with. You'll always know what we're doing, why we're doing it and what it costs. No jargon, no chasing for updates, no surprises.

Kira Khoroshilova · Founder, international SEO specialist since 2021

Meet the founder
Kira Khoroshilova, founder of Diary of an SEO, smiling and holding a laptop

Localised, not translated

We research how each market really searches: the spelling, the slang, the buying habits. Your Australian site shouldn't read like your UK one with the flag swapped.

AI search as standard

Every project covers ChatGPT, Gemini, Perplexity and Google's AI Overviews. It's built in, not an upsell.

Revenue, not vanity rankings

Every report ends with enquiries and sales by country. If it doesn't make you money, it doesn't count.

Results you can feel fast

A golf simulator retailer grew in all five of its markets in about six weeks. We fix what's holding you back first, then build.

Honest about every market

If a country isn't worth your budget, we'll tell you before you spend it, not after.

White-hat and accountable

No bought links, no black boxes. You own everything we build, and we're members of the Chartered Institute of Marketing.

Pick a destination

Where do you want to expand?

Choose a region and we'll come to your call with that market's search landscape already mapped out.

I want world domination Every market, every language. All in.

Don't take our word for it. Read our client reviews.

5.0
All of our Google reviews are 5 stars

“Now Kira generates us circa £1.1 Million in revenue every year, our only advertising medium is SEO.”

I've been working with Kira for two years now. We started together when [our company] was a very small business trying to work our way up the google page. Now Kira generates us circa £1.1 Million in revenue every year, our only advertising medium is SEO. Highly recommended…

BBBarnaby BirkbeckOngoing SEO client · 2 years

“My £2000 investment into her SEO services generated me just shy of £10,000”

Kira is a true professional and has helped me with my food catering business to increase our website traffic! My £2000 investment into her SEO services generated me just shy of £10,000 over a matter of months through organic enquiries! She is a pleasure to work with and would highly recommend to any one looking to grow their business online

HSHarvey SmolarekLocal SEO client

“By far the very best SEO company we have ever worked with.”

Kira and the team are fantastic! They went far above and beyond to make sure we had our site fully optimised, and that we knew what to do in the future. Highly recommended. By far the very best SEO company we have ever worked with. Thanks!

ASAngus SuterSEO client

“[We] have been under their wing for the last 12 months with amazing results”

What can I say about Kira and the team at Diary Of An SEO except, FANTASTIC! [We] have been under their wing for the last 12 months with amazing results, and we intend to extend another 12 months to see where the team can take us next. All of us from [the company] thank Kira, Elena and all the team for their hard work they have put in to change the direction of our company.

RBReggie BrownOwner · Ongoing SEO client

“I was extremely impressed with the work she and her team had done”

I asked Kira to do an assessment of my new website to determine best SEO practice and have just had a 90 minute call with her. I was extremely impressed with the work she and her team had done and the depth to which she has assessed the site. I have now received a comprehensive action plan to implement which I know will help my website and business. I would highly recommend her.

ECEmma Chetwynd StapyltonSEO audit

“The team is not only highly skilled but truly experts in their field.”

It’s been a pleasure working with Diary Of An SEO as our SEO agency. The team is not only highly skilled but truly experts in their field. Their customer service is exceptional, and their ability to break down complex SEO strategies in a clear and approachable way is incredibly refreshing.

ABAnton BinaoroOngoing SEO client

“Kira explained things in a way that made complete sense.”

Kira was recommended to me, so I reached out to her as I was feeling stuck with my website and needed some support/guidance with SEO. I booked an one off SEO audit, which was then followed up with a presentation of a roadmap outlining the steps I need to take to optimise my website. As someone who is a complete SEO novice, Kira explained things in a way that made complete sense. She also sent me many useful tools that I can use to help me implement the recommendations. She is also super encouraging and supportive. Highly recommend to anyone stuck in a rut with SEO and not knowing where to start!

VGVicki GeorgeSEO audit + roadmap

“Would recommend her to anyone looking to grow their business online.”

Kira is a great professional and helped me with my counselling/psychotherapy business to increase my website traffic. She is highly personable and a pleasure to work with. Would recommend her to anyone looking to grow their business online. x

DADevika AbrolSEO project

“I thoroughly recommend having a chat with Kira.”

Kira expertly curated a presentation for a small group of therapists, including myself, in March 2024. Using her existing knowledge of the industry and questions posed by the group in advance of the presentation, she helped us solo practitioners understand the basics of SEO, why it's important, and how to leverage it both independently and with professional support. Our goal was to figure out how to make ourselves visible to potential clients already looking for our services and that is exactly what Kira explored with us. She was personable and professional, navigated questions/scenarios based on the challenges we face as solo practitioners trying to help folks in a digital world, and was clear and concise in her delivery. When it came to admin and organisation, Kira worked closely with me to ensure the one hour online event ran smoothly and promises of follow up were fulfilled effectively and efficiently after the presentation. Whether looking to learn more about SEO as a group/organisation or looking for a professional to sort it for you, I thoroughly recommend having a chat with Kira.

SNShauna NewWorkshop host

“You can see she is passionate about what she does.”

Kira has an empathatic approach in the way she imparts her knowledge of SEO. You can see she is passionate about what she does. I am very pleased to have attended her workshop and learnt alot. Highly recommended.

KPKonrad PazikWorkshop attendee

“Kira demonstrated a wealth of knowledge and experience”

Kira was kind enough to come to my offices to speak to a group of self-employed therapists about SEO, improving websites, using Google My Business to their best advantage, key word searches and much more. Her presentation was thorough, easy to follow and full of relevant information. Kira demonstrated a wealth of knowledge and experience and I would highly recommend her services.

KPKayleigh PurserTalk host

“Great content, pace and patience.”

Thank you for your time and for being so generous by sharing your SEO knowledge. Great content, pace and patience. Got lots from it. Really very good. I'm certain we will collaborate further in future.

SWSimon WallisWorkshop attendee

“Kira and her team did amazing work!”

Kira and her team did amazing work! So helpful and explained everything very well! Thanks so much!

AMAlicja MazurSEO client

“What a great use of a morning.”

Great and insightful presentation. Also really practical day to day tips which can be actioned immediately What a great use of a morning.

DODepartment of MarketingPresentation

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